Third PR company lucky?
In the past few months the charity project has been through more PR agencies than I've had hot dinners. Well, OK, three to be exact - and I like salad.The first agency kept coming up with crazy ideas that were totally ridiculous. I think our charity concept is pretty unique and will sell itself, but these first guys were treating it like a car that needed to be launched with gimmicks. After several attempts they were ditched.
The second guys we approached responded to our request with a cautionary "we wont deal with you unless you spend xxxx". What a lovely intro - no thanks.
So, during a hectic day in London yesterday I met our latest agency, and I was very glad I took the time to meet them myself. We had a great chat (despite my poor throat still suffering after loosing my voice mid week) and I feel very confident that they understand what I am trying to do. Fingers crossed it's third time lucky!
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